215. 8 Nonprofit Trends that Matter in 2022 - Jonathan McCoy, CFRE and Becky Endicott, CFRE

2022 Nonprofit Trends That Matter by We Are For Good

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2022 Nonprofit Trends That Matter
This episode kickstarts our 2022 Nonprofit Trends That Matter Series.

Overview

Join Jon and Becky as we break down our 8 Nonprofit Trends That Matter in 2022 that we believe every nonprofit should prioritize moving into the new year. We'll dive deeply into each topic over the course of the coming weeks to ensure you're informed and activated.

💡Learn in this series:

  • How to build strategy and implementable ideas

  • How to shift our mindsets to meet the moment

  • Hacks for success

  • Examine who's already doing it well in the sector (because let's replicate what's working!💪)

Gone is the era of having a silent Executive Director. They are the chief storyteller within the community inviting people into the narrative of your organization.
— Jonathan McCoy, CFRE, Co-Founder and CEO, We Are For Good

Episode Transcript

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Episode Overview

  • Tone setting (2:30)

  • 8 Nonprofit Trends that Matter Right Now (3:30)

    • Culture Matters

    • Partnerships 2.0

    • Think Like a Business.

    • Mindsets for Fundraising

    • Ethical Storytelling

    • Investing in Digital

    • Leaders as Thought Leaders

    • Donor Behavior is King

  • FREEBIE

Powerful quotes

“Look around at your organization. Look at your people. How tuned in are you?” -Becky

“It’s time to level up and enrich our partnerships. We’re looking at value alignment instead of looking for corporations to just fill a financial gap.” -Becky

“This allows us as nonprofits to step in with a position of power. We have something to offer and that is what this moment is bringing to the table.” -Jon

“Are you creating a culture where it is safe to fail?” -Jon

“Storytelling has always mattered. Throughout history it is how we have connected with each other. Are we really perpetuating the type of storytelling that brings dignity to everyone involved.” -Jon

“Are you carving time out of your calendar to find ways to tell stories? You are telling the heartbeat of why your mission is so important.” -Becky

“We think that investing in digital is something you need to push for in your budget and your time.” -Becky

“Gone is the era of having a silent Executive Director. They are the chief storyteller, within the community, inviting people into the narrative of your organization.” -Jon

“Anyone can be a thought leader. You don’t have to have a certain pedigree or tenure within the sector. By virtue of your lived experiences, you have thought leadership.” -Becky

“Last year was totally bananas. I want to hug you and tell you this is going to be a great year for you. We are going to find ways to take your hand and walk you through this.” -Becky

8 Nonprofit Trends that Matter Right Now 👇

  1. Culture Matters

  2. Partnerships 2.0

  3. Think Like a Business.

  4. Mindsets for Fundraising

  5. Storytelling

  6. Investing in Digital

  7. Leaders as Thought Leaders

  8. Donor Behavior is King

Connect with Jon

LinkedIn / Email / Instagram


Connect with Becky

LinkedIn / Email / Instagram

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2022 Nonprofit Trends, Jonathan McCoy, Becky Endicott, We Are For Good
2022 Nonprofit Trends, Jonathan McCoy, Becky Endicott, We Are For Good
Safe to Fail Culture
2022 Nonprofit Trends, Jonathan McCoy, Becky Endicott, We Are For Good
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216. New Year. New Mindsets for Fundraising. - Rhea Wong

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214. Creating a Robust Network for Social Impact - Dr. Michelle Shumate